2023 Toyota RAV4 Trims & Configurations (Detailed Breakdown)

Are you in the market for a 2023 Toyota RAV4? If so, learning about the 2023 RAV4 trims and configurations is helpful before heading to your local dealership. By doing your research ahead of time, you’ll know exactly what you want.

In this guide, we show you all of the available trims. Not only do we discuss pricing, but we explain the various features, packages, and colors you can choose.

Gas Model

toyota rav4 gas model

The gas-powered 2023 RAV4 comes equipped with a 2.5L four-cylinder engine rated for 203 horsepower and 184 lb-ft of torque. This powertrain pairs with an eight-speed automatic transmission to ensure complete control.

2023 RAV4s include two rows of seats to hold five people comfortably. Behind the rear seat, there is 37.6 cubic feet of cargo room. If you put that back seat down, you have a total of 69.8 cubic feet available. 

Let’s dive into the different trim levels available with the 2023 Toyota RAV4. 


LE

The RAV4 LE is the base model available for the 2023 lineup. While it may not have every bell and whistle, it’s a great value for owners that are on a tight budget. The LE is available with either front- or all-wheel drive. 

Pricing

The starting MSRP for the 2023 Toyota RAV4 LE is $28,275. However, prices vary by region, so you should check with your local dealership for current pricing. 

Key Features

The LE may be the base model, but it still comes well-equipped with the latest features. These are the most talked-about standard features. 

  • 17-in. steel wheels with silver 6-spoke wheel covers
  • LED Daytime Running Lights (DRL)
  • Multi-LED headlights with black bezels
  • Automatic High Beams (AHB)
  • Fabric-trimmed seats
  • 6-way adjustable front driver’s seat
  • 4-way adjustable front passenger seat with seatback pocket
  • Backup camera with projected path

Fuel Economy

The fuel economy of the RAV4 LE depends on which drivetrain you choose. Here are the EPA-estimated ratings.

  • FWD: 27 mpg city/35 mpg highway
  • AWD: 27 mpg city/34 mpg highway

Available Packages

The 2023 Toyota RAV4 LE is available with two different package upgrades. 

Rear cargo area cover: $90

Blind Spot Monitor (BSM) with Rear Cross-Traffic Alert (RCTA) with options: $680

  • Blind Spot Monitor (BSM)
  • Rear Cross-Traffic Alert (RCTA)
  • Color-keyed heated power outside mirrors with turn signal and blind spot warning indicators
  • Rear cargo area cover

Pricing may vary by location. 

Colors

The RAV4 LE can be chosen in four different exterior paints at no extra charge or one premium option. The interior also offers two different configurations. 

Exterior:

  • Ice Cap
  • Magnetic Gray Metallic
  • Midnight Black Metallic
  • Silver Sky Metallic
  • Ruby Flare Pearl (+$425)

Interior:

  • Black Fabric
  • Nutmeg Fabric (Only available with Ice Cap, Midnight Black Metallic, and Ruby Flare Pearl exterior colors)

Who This Trim Is For

The new RAV4 LE is great for anyone who wants a reliable SUV but doesn’t want to spend a lot of money. While it’s the perfect budget-friendly SUV, there are still plenty of desirable features included as standard. There’s no reason to pay more if you simply need a vehicle to get you from here to there. 


XLE

The 2023 Toyota RAV4 XLE is a step up from the base model. It’s also available in front- or all-wheel drive but offers some additional standard features to make it more desirable. 

Pricing

The MSRP of the 2023 Toyota RAV4 XLE is $29,785. Prices can vary by location, so verify with your local dealership. 

Key Features

Here are a few of the top features included with the RAV4 XLE. 

  • 17-in. 5-spoke light gray metallic alloy wheels
  • Dual chrome-tipped exhaust
  • LED projector headlights with chrome bezels
  • Automatic High Beams (AHB) and auto on/off
  • Fabric-trimmed seats with embossed polygonal-design seat inserts
  • 8-way power-adjustable front driver’s seat with lumbar support
  • 4-way adjustable front passenger seat with seatback pocket

Fuel Economy

The fuel economy of the RAV4 XLE depends on which drivetrain you choose. Here are the EPA-estimated ratings.

  • FWD: 27 mpg city/34 mpg highway
  • AWD: 27 mpg city/33 mpg highway

Available Packages

With the RAV4 XLE, there are three available packages to choose from. 

XLE Grade Weather Package ($925)

  • Heated leather-trimmed steering wheel
  • Heated front seats
  • Rain-sensing variable intermittent windshield wipers with de-icer function

XLE Grade Convenience Package ($1,265)

  • Height-adjustable power liftgate with jam protection
  • Power tilt/slide moonroof with one-touch open/close

XLE Grade Convenience Package with options ($2,190)

  • Height-adjustable power liftgate with jam protection
  • Power tilt/slide moonroof with one-touch open/close
  • Heated leather-trimmed steering wheel
  • Heated front seats
  • Rain-sensing variable intermittent windshield wipers with de-icer function

Pricing may vary depending on your location. 

Colors

With the RAV4 XLE, you have six exterior colors available without an extra charge and one that’s considered premium. Additionally, the interior can be outfitted in three different styles. 

Exterior:

  • Blueprint
  • Ice Cap
  • Lunar Rock
  • Magnetic Grey Metallic
  • Midnight Black Metallic
  • Silver Sky Metallic
  • Ruby Flare Pearl (+$425)

Interior:

  • Ash Fabric
  • Black Fabric
  • Nutmeg Fabric (Only available with Blueprint, Ice Cap, Lunar Rock, Midnight Black Metallic, and Ruby Flare Pearl exterior colors)

Who This Trim Is For

The RAV4 XLE is perfect for anyone who desires a little more than what the standard trim offers but still doesn’t want to spend a lot of money. The added configuration options and additional packages make it easy to customize the RAV4 just how you like it.


XLE Premium

The 2023 Toyota RAV4 XLE Premium builds upon the last trim level and makes it even more exciting. This ride is more enjoyable with upgraded tech features and new standard equipment. This SUV continues to be offered in front- or all-wheel drive. 

Pricing

The 2023 RAV XLE Premium has a starting MSRP of $32,675. Prices may vary by location, so it’s best to speak with your local dealership. 

Key Features

There are some upgraded features in the XLE Premium. Here are some of the most important. 

  • 19-in. multi-spoke metallic-finished alloy wheels
  • Integrated LED fog lights
  • SofTex®-trimmed seats
  • 8-way power-adjustable front driver’s seat with lumbar support
  • 4-way adjustable front passenger seat with seatback pocket
  • Dual zone automatic climate control system with dust and pollen filter and rear-seat vents
  • Backup camera with projected path

Fuel Economy

The fuel economy of the RAV4 XLE Premium depends on which drivetrain you choose. Here are the EPA-estimated ratings.

  • FWD: 28 mpg city/34 mpg highway
  • AWD: 27 mpg city/33 mpg highway

Available Packages

You can choose four different optional packages with the XLE Premium trim.

XLE Premium Grade Weather Package ($1,075)

  • Heated steering wheel
  • Heated front seats
  • 8-way power-adjustable driver’s seat with two-position memory function and lumbar support
  • Rain-sensing variable intermittent windshield wipers with de-icer function

10.5-in. Toyota Audio Multimedia and 11-speaker JBL® Premium Audio with options – Variation 1 ($2,485)

  • Heated steering wheel
  • Heated front seats
  • 8-way power-adjustable driver’s seat with two-position memory function and lumbar support
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • 10.5-in. Toyota Audio Multimedia with wireless Apple CarPlay & Android Auto
  • 11-speaker JBL® Premium Audio, including subwoofer and amplifier

10.5-in. Toyota Audio Multimedia and 11-speaker JBL® Premium Audio with options – Variation 2 ($3,125)

  • Heated steering wheel
  • Heated front seats
  • 8-way power-adjustable driver’s seat with two-position memory function and lumbar support
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • 10.5-in. Toyota Audio Multimedia with wireless Apple CarPlay & Android Auto
  • 11-speaker JBL® Premium Audio, including subwoofer and amplifier
  • Front and Rear Parking Assist with Automatic Braking
  • Qi-compatible wireless smartphone charging

10.5-in. Toyota Audio Multimedia and 11-speaker JBL® Premium Audio with options – Variation 3 ($3,750)

  • Heated steering wheel
  • Heated front seats
  • 8-way power-adjustable driver’s seat with two-position memory function and lumbar support
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • 10.5-in. Toyota Audio Multimedia with wireless Apple CarPlay & Android Auto
  • 11-speaker JBL® Premium Audio, including subwoofer and amplifier
  • Front and Rear Parking Assist with Automatic Braking
  • Qi-compatible wireless smartphone charging
  • Digital rearview mirror with HomeLink® universal transceiver

Prices may vary by location.

Colors

With five standard exterior color options and two premium choices, it’s easy to get the RAV4 XLE Premium you want. Plus, the SofTex® comes in three different color choices. 

Exterior:

  • Blueprint
  • Lunar Rock
  • Magnetic Gray Metallic
  • Midnight Black Metallic
  • Silver Sky Metallic
  • Wind Chill Pearl (+$425)
  • Ruby Flare Pearl (+$425)

Interior:

  • Ash SofTex®
  • Black SofTex®
  • Nutmeg SofTex® (Only available with Blueprint, Lunar Rock, Midnight Black Metallic, Ruby Flare Pearl, and Wind Chill Pearl exterior colors)

Who This Trim Is For

This RAV4 trim is ideal for anyone who wants more tech and comfort features than what the XLE offers but isn’t ready to pay full price on the top-of-the-line model. The XLE Premium provides a nice balance between value and class. 


Limited

The 2023 Toyota RAV4 Limited has almost everything you could want in an SUV. It offers all of the comfort and tech features you are looking for. Plus, it’s available in front- or all-wheel drive. 

Pricing

The MSRP of the 2023 Toyota RAV4 Limited is $36,580. However, pricing can vary by location, so it’s best to call your local dealership for more information. 

Key Features

Here are the key features that set the Limited apart from other trims. 

  • 19-in. multi-spoke metallic-finished alloy wheels
  • 10.5-in. Toyota Audio Multimedia with wireless Apple CarPlay & Android Auto
  • Front and Rear Parking Assist with Automatic Braking
  • Blind Spot Monitor with Rear Cross-Traffic Alert

Fuel Economy

The fuel economy of the RAV4 Limited depends on which drivetrain you choose. Here are the EPA-estimated ratings.

  • FWD: 27 mpg city/35 mpg highway
  • AWD: 25 mpg city/33 mpg highway

Available Packages

You have four available packages to choose from with the Limited models. 

Limited Grade Weather Package ($815)

  • Heated steering wheel
  • Rear outboard passenger heated seating
  • Rain-sensing variable intermittent windshield wipers with de-icer function

Limited Grade Advanced Technology Package with options – Variation 1 ($1,840)

  • Heated steering wheel
  • Rear outboard passenger heated seating
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Smart Key System on all doors and liftgate
  • Height-adjustable foot-activated power liftgate with jam protection
  • Panoramic View Monitor with 360-degree Overhead View and Curb View
  • Qi-compatible wireless smartphone charging

Limited Grade Advanced Technology Package with options – Variation 2 ($2,040)

  • Heated steering wheel
  • Rear outboard passenger heated seating
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Smart Key System on all doors and liftgate
  • Height-adjustable foot-activated power liftgate with jam protection
  • Panoramic View Monitor with 360-degree Overhead View and Curb View
  • Qi-compatible wireless smartphone charging
  • Digital rearview mirror with HomeLink® universal transceiver

Limited Grade Advanced Technology Package with options – Variation 3 ($2,540)

  • Heated steering wheel
  • Rear outboard passenger heated seating
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Smart Key System on all doors and liftgate
  • Height-adjustable foot-activated power liftgate with jam protection
  • Panoramic View Monitor with 360-degree Overhead View and Curb View
  • Qi-compatible wireless smartphone charging
  • Digital rearview mirror with HomeLink® universal transceiver
  • Panoramic glass roof with front power-tilt/slide moonroof

Prices may vary by location.

Colors

RAV4 Limited models offer four standard color choices and two premium options. The interior is filled with SofTex® in your choice of three different colors. 

Exterior:

  • Blueprint
  • Magnetic Gray Metallic
  • Midnight Black Metallic
  • Silver Sky Metallic
  • Ruby Flare Pearl (+$425)
  • Wind Chill Pearl (+$425)

Interior:

  • Ash SofTex®
  • Black SofTex®
  • Nutmeg SofTex® (Only available with Blueprint, Midnight Black Metallic, Ruby Flare Pearl, and Wind Chill Pearl exterior colors)

Who This Trim Is For

The 2023 Toyota RAV4 Limited is designed for anyone that wants it all and isn’t worried about money. This SUV rivals luxury brands by offering everything you could dream of out of a RAV4.


Adventure

The 2023 Toyota RAV4 Adventure is meant for more rugged purposes. It can handle mild off-roading and comes equipped with standard all-wheel drive.

Pricing

The MSRP of the 2023 Toyota RAV4 Adventure starts at $34,470. Because pricing can vary by location, we recommend checking with your local dealership. 

Key Features

The RAV4 Adventure has a lot to offer. Here are some of the top features:

  • 19-in. split 5-spoke matte-gray alloy wheels
  • LED Daytime Running Lights
  • Integrated LED fog lights
  • Power liftgate with jam protection
  • Blind Spot Monitor with Rear Cross-Traffic Alert

Fuel Economy

Because the RAV4 Adventure is only available with all-wheel drive, the EPA ratings are 25 mpg city and 33 mpg highway.

Available Packages

There are three packages available with the RAV4 Adventure. 

Adventure Grade Weather Package ($815)

  • Heated steering wheel
  • Heated front seats
  • Rain-sensing variable intermittent windshield wipers with de-icer function

Adventure Grade Convenience Package with options ($2,080)

  • Heated steering wheel
  • Heated front seats
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Height-adjustable power liftgate with jam protection
  • Power tilt-slide moonroof with one-touch open/close

10.5-in. Toyota Audio Multimedia and 11-speaker JBL® Premium Audio with options ($3,490)

  • Heated steering wheel
  • Heated front seats
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Height-adjustable power liftgate with jam protection
  • Power tilt-slide moonroof with one-touch open/close
  • 10.5-in. Toyota Audio Multimedia with wireless Apple CarPlay & Android Auto
  • 11-speaker JBL® Premium Audio, including subwoofer and amplifier

Prices may vary by location.

Colors

Outfit the RAV4 Adventure with three standard color options or two premium choices. The interior also contains SofTex® in two different colors. 

Exterior:

  • Ice Cap
  • Lunar Rock
  • Midnight Black Metallic
  • Lunar Rock w/ Ice Edge Roof (+$500)
  • Ruby Flare Pearl (+$425)

Interior:

  • Black SofTex®
  • Mocha SofTex®

Who This Trim Is For

This RAV4 trim level is great for anyone that wants to have some off-roading ability without upgrading to the TRD Off-Road model. It offers a great mix of performance, with the standard all-wheel drive and high-end tech features. 


TRD Off-Road

The 2023 Toyota RAV4 TRD Off-Road model offers an upgraded suspension for better handling on the trails. It’s designed to rival Toyota trucks and comes with standard all-wheel drive. 

Pricing

The 2023 Toyota RAV4 Off-Road has a starting MSRP of $37,895. Pricing varies by location, so confirm details with your local dealership. 

Key Features

Because of the design of the TRD Off-Road RAV4, you can expect more features geared for off-roading. Here are some of the top features this trim comes with.

  • 18-in. 6-spoke matte-black TRD flow-formed alloy wheels with black lug nuts
  • Integrated LED fog lights
  • SofTex®-trimmed seats
  • 8-way power-adjustable front driver’s seat with lumbar support
  • 4-way adjustable front passenger seat with seatback pocket
  • 10.5-in. Toyota Audio Multimedia with wireless Apple CarPlay & Android Auto
  • Blind Spot Monitor with Rear Cross-Traffic Alert
  • TRD-tuned independent MacPherson strut front suspension with stabilizer bar
  • Multi-link rear suspension with stabilizer bar
  • Unique shocks, struts, red-painted shock absorber, jounce bumpers

Fuel Economy

The 2023 Toyota RAV4 TRD Off-Road is only available with all-wheel drive, so the EPA ratings are 25 mpg city and 32 mpg highway.

Available Packages

Pick from five different package upgrades, depending on your needs. 

TRD Off-Road Grade Weather Package ($1,015)

  • Heated steering wheel
  • Perforated heated and ventilated front seats
  • Rain-sensing variable intermittent windshield wipers with de-icer function

TRD Off-Road Grade Weather Package with options – Variation 1 ($1,655)

  • Heated steering wheel
  • Perforated heated and ventilated front seats
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Front and Rear Parking Assist with Automatic Braking
  • Qi-compatible wireless smartphone charging

TRD Off-Road Grade Weather Package with options – Variation 2 ($2,280)

  • Heated steering wheel
  • Perforated heated and ventilated front seats
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Front and Rear Parking Assist with Automatic Braking
  • Qi-compatible wireless smartphone charging
  • Digital rearview mirror with HomeLink® universal transceiver

TRD Off-Road Grade Premium Package with options – Variation 1 ($3,045)

  • Heated steering wheel
  • Perforated heated and ventilated front seats
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Front and Rear Parking Assist with Automatic Braking
  • Qi-compatible wireless smartphone charging
  • 11-speaker JBL® Premium Audio, including subwoofer and amplifier
  • Panoramic View Monitor with 360-degree Overhead View and Curb View
  • 12.3-in. digital Multi-Information Display

TRD Off-Road Grade Premium Package with options – Variation 2 ($3,670)

  • Heated steering wheel
  • Perforated heated and ventilated front seats
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Front and Rear Parking Assist with Automatic Braking
  • Qi-compatible wireless smartphone charging
  • 11-speaker JBL® Premium Audio, including subwoofer and amplifier
  • Panoramic View Monitor with 360-degree Overhead View and Curb View
  • 12.3-in. digital Multi-Information Display
  • Digital rearview mirror with HomeLink® universal transceiver

Prices may vary by location.

Colors

With the RAV4 TRD Off-Road, there are four standard color options and three premium available. The interior is only available in one color. 

Exterior:

  • Cavalry Blue
  • Ice Cap
  • Magnetic Gray Metallic
  • Midnight Black Metallic
  • Cavalry Blue w/ Ice Edge Roof (+$500)
  • Magnetic Gray Metallic w/ Ice Edge Roof (+$500)
  • Ruby Flare Pearl (+$425)

Interior:

  • Black SofTex®

Who This Trim Is For

The TRD Off-Road offers superior performance levels for owners that want to enjoy the highway and some unchartered back roads. It provides a more capable suspension than the Adventure model and comes jam-packed with high-tech features. 


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Hybrid

The 2023 Toyota RAV4 Hybrid continues to hold five people comfortably. The cargo hold measures 37.6 cubic feet in the rear and 69.8 cubic feet with the back seat down. However, the big difference with the Hybrid model is the 2.5L four-cylinder engine that pairs with two electric motors to create a combined 219 horsepower and 252 combined lb-ft of torque. It also includes a standard CVT and all-wheel drive. 


LE

The base 2023 RAV4 Hybrid model is the LE. It’s designed to provide plenty of features to be competitive in today’s market without having an exorbitant starting price. 

Pricing

The 2023 Toyota RAV4 Hybrid LE starts at $31,225. Check with your local dealership to confirm, as starting prices can vary by location. 

Key Features

There are some special features included with the RAV4 Hybrid LE. Here are some that are notable. 

  • 17-in. 5-spoke light gray metallic alloy wheels
  • LED Daytime Running Lights
  • Multi-LED headlights with black bezels and Automatic High Beams
  • Fabric-trimmed seats
  • 6-way adjustable front driver’s seat
  • 4-way adjustable front passenger seat with seatback pocket
  • Backup camera with projected path
  • All-Wheel Drive Integrated Management with Multi-Information Display monitor

Fuel Economy

All Hybrid LE models receive the same EPA rating with standard all-wheel drive. Expect to get 41 mpg city and 38 mpg highway.

Available Packages

There are two special upgrades available with the RAV4 Hybrid LE. One is simply a cargo area cover, while the other is an entire package that includes that cover. 

Rear cargo area cover ($90)

Blind Spot Monitor (BSM) with Rear Cross-Traffic Alert (RCTA) with options ($680)

  • Rear cargo area cover
  • Blind Spot Monitor with Rear Cross-Traffic Alert
  • Color-keyed heated power outside mirrors with turn signal and blind spot warning indicators

Prices may vary by location.

Colors

With the RAV Hybrid LE, you can choose from four standard color options or upgrade to the one premium option. As far as the interior, you can choose from two fabric colors. 

Exterior:

  • Ice Cap
  • Magnetic Gray Metallic
  • Midnight Black Metallic
  • Silver Sky Metallic
  • Ruby Flare Pearl (+$425)

Interior:

  • Black Fabric
  • Nutmeg Fabric (Only available with Ice Cap, Midnight Black Metallic, and Ruby Flare Pearl exterior colors)

Who This Trim Is For

This RAV4 Hybrid model is perfect for anyone looking for added efficiency at a reasonable price. As the base model, there are still plenty of features included with the SUV, but they aren’t excessive. It’s the perfect starter model for anyone that only needs the basics. 


XLE

Moving up a trim level is the 2023 Toyota RAV4 Hybrid XLE. It has some updated features, but the price doesn’t increase dramatically. 

Pricing

The starting price of the 2023 Toyota RAV4 Hybrid XLE is $32,735. Prices vary by location, so it’s best to check with your local dealership to see what’s available. 

Key Features

With some updated features, the Hybrid XLE has a little more to offer. Here are some of the highlights. 

  • 17-in. 5-spoke light gray metallic alloy wheels
  • LED projector headlights with chrome bezels
  • Automatic High Beams and auto on/off
  • Fabric-trimmed seats with embossed polygonal-design seat inserts
  • 8-way power-adjustable front driver’s seat with lumbar support
  • 4-way adjustable front passenger seat with seatback pocket
  • All-Wheel Drive Integrated Management with Multi-Information Display monitor

Fuel Economy

With standard all-wheel drive, all of the Hybrid XLE models receive the same EPA rating. These models earn 41 mpg city and 38 mpg highway.

Available Packages

There are three comprehensive packages available with the RAV4 Hybrid XLE. 

XLE Grade Weather Package ($925)

  • Heated leather-trimmed steering wheels
  • Heated front seats
  • Rain-sensing variable intermittent windshield wipers with de-icer function

XLE Grade Convenience Package ($1,265)

  • Height-adjustable power liftgate with jam protection
  • Power tilt/slide moonroof with one-touch open/close

XLE Grade Convenience Package with options ($2,190)

  • Height-adjustable power liftgate with jam protection
  • Power tilt/slide moonroof with one-touch open/close
  • Heated leather-trimmed steering wheels
  • Heated front seats
  • Rain-sensing variable intermittent windshield wipers with de-icer function

Prices may vary by location.

Colors

The RAV4 Hybrid XLE has six standard color options at no extra charge. There is also one premium exterior color to pick from. Inside the cabin, you have three fabric colors to pick from. 

Exterior:

  • Blueprint
  • Ice Cap
  • Lunar Rock
  • Magnetic Gray Metallic
  • Midnight Black Metallic
  • Silver Sky Metallic
  • Ruby Flare Pearl (+$425)

Interior:

  • Ash Fabric
  • Black Fabric
  • Nutmeg Fabric (Only available with Ice Cap, Lunar Rock, Midnight Black Metallic, Ruby Flare Pearl, and Blueprint exterior colors)

Who This Trim Is For

This trim is ideal for any driver that wants the benefits of a hybrid SUV without spending money on every luxury. While it’s a slightly upgraded trim from the base model, there aren’t a lot of bells and whistles. It’s still a good value for the price that it’s offered at. 


XLE Premium

The 2023 Toyota RAV4 Hybrid XLE Premium starts to add some high-end features. Yet, this Toyota SUV is still reasonably priced. 

Pricing

The new RAV4 Hybrid XLE Premium has a starting price of $35,625. Because prices can vary based on location, it’s best for you to confirm the cost with a local dealership. 

Key Features

With so many upgraded features compared to the previous models, the XLE Premium has a lot to offer. Here are some of the main features to look for.

  • 18-in. multi-spoke dark metallic-finished alloy wheels
  • Integrated LED fog lights
  • SofTex®-trimmed seats
  • 8-way power-adjustable front driver’s seat with lumbar support
  • 4-way adjustable front passenger seat with seatback pocket
  • Dual zone automatic climate control system with dust and pollen filter and rear-seat vents
  • Backup camera with projected path
  • All-Wheel Drive Integrated Management with Multi-Information Display monitor

Fuel Economy

With standard all-wheel drive, all of the Hybrid XLE Premium models receive the same EPA rating. These models earn 41 mpg city and 38 mpg highway.

Available Packages

Even though the XLE Premium trim comes equipped with so many features, there are some additional packages to choose from. Depending on your needs, you may find these packages offer everything you desire. 

XLE Premium Grade Weather Package ($1,075)

  • Heated steering wheel
  • Heated front seats
  • 8-way power-adjustable driver’s seat with two-position memory function and lumbar support
  • Rain-sensing variable intermittent windshield wipers with de-icer function

10.5-in. Toyota Audio Multimedia and 11-speaker JBL® Premium Audio with options – Variation 1 ($2,485)

  • Heated steering wheel
  • Heated front seats
  • 8-way power-adjustable driver’s seat with two-position memory function and lumbar support
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • 10.5-in. Toyota Audio Multimedia with wireless Apple CarPlay & Android Auto
  • 11-speaker JBL® Premium Audio, including subwoofer and amplifier

10.5-in. Toyota Audio Multimedia and 11-speaker JBL® Premium Audio with options – Variation 2 ($3,125)

  • Heated steering wheel
  • Heated front seats
  • 8-way power-adjustable driver’s seat with two-position memory function and lumbar support
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • 10.5-in. Toyota Audio Multimedia with wireless Apple CarPlay & Android Auto
  • 11-speaker JBL® Premium Audio, including subwoofer and amplifier
  • Front and Rear Parking Assist with Automatic Braking
  • Qi-compatible wireless smartphone charging

10.5-in. Toyota Audio Multimedia and 11-speaker JBL® Premium Audio with options – Variation 3 ($3,750)

  • Heated steering wheel
  • Heated front seats
  • 8-way power-adjustable driver’s seat with two-position memory function and lumbar support
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • 10.5-in. Toyota Audio Multimedia with wireless Apple CarPlay & Android Auto
  • 11-speaker JBL® Premium Audio, including subwoofer and amplifier
  • Front and Rear Parking Assist with Automatic Braking
  • Qi-compatible wireless smartphone charging
  • Digital rearview mirror with HomeLink® universal transceiver

Prices may vary by location.

Colors

You have five standard colors to choose from at no additional cost, or you can upgrade with one of the two premium colors. The interior can also be outfitted with three different colors of SofTex®. 

Exterior:

  • Blueprint
  • Lunar Rock
  • Magnetic Grey Metallic
  • Midnight Black Metallic
  • Silver Sky Metallic
  • Ruby Flare Pearl (+$425)
  • Wind Chill Pearl (+$425)

Interior:

  • Ash SofTex®
  • Black SofTex®
  • Nutmeg SofTex® (Only available with Lunar Rock, Midnight Black Metallic, Ruby Flare Pearl, Blueprint, and Wind Chill Pearl exterior colors)

Who This Trim Is For

The XLE Premium model is ideal for drivers who want some added luxury to their hybrid vehicle. It offers plenty of high-tech features, along with some added comfort. Yet, the price is still below the highest, continuing to save some money.


Limited

The 2023 Toyota RAV4 Hybrid Limited is meant to provide every top-notch feature you could want. It’s the top-of-the-line in RAV4 Hybrid models. 

Pricing

The RAV4 Hybrid Limited starts at $39,530. MSRP values differ based on location, so verify the information with your local dealership. 

Key Features

There’s no lack of features available with the RAV4 Hybrid Limited. Some of the top highlights include the following: 

  • 18-in. multi-spoke dark metallic-finished alloy wheels
  • 10.5-in. Toyota Audio Multimedia with wireless Apple CarPlay & Android Auto
  • Front and Rear Parking Assist with Automatic Braking
  • Blind Spot Monitor with Rear Cross-Traffic Alert
  • All-Wheel Drive Integrated Management with Multi-Information Display monitor

Fuel Economy

With standard all-wheel drive, all of the Hybrid XLE Limited models receive the same EPA rating. These models earn 41 mpg city and 38 mpg highway.

Available Packages

If you desire even more out of your Hybrid Limited model, there are four additional optional packages to choose from. 

Limited Grade Weather Package ($815)

  • Heated steering wheel
  • Rear outboard passenger heated seating
  • Rain-sensing variable intermittent windshield wipers with de-icer function

Limited Grade Advanced Technology Package with options – Variation 1 ($1,840)

  • Heated steering wheel
  • Rear outboard passenger heated seating
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Smart Key System on all doors and liftgate
  • Height-adjustable foot-activated power liftgate with jam protection
  • Panoramic View Monitor with 360-degree Overhead View and Curb View
  • Qi-compatible wireless smartphone charging

Limited Grade Advanced Technology Package with options – Variation 2 ($2,040)

  • Heated steering wheel
  • Rear outboard passenger heated seating
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Smart Key System on all doors and liftgate
  • Height-adjustable foot-activated power liftgate with jam protection
  • Panoramic View Monitor with 360-degree Overhead View and Curb View
  • Qi-compatible wireless smartphone charging
  • Digital rearview mirror with HomeLink® universal transceiver

Limited Grade Advanced Technology Package with options – Variation 3 ($2,540)

  • Heated steering wheel
  • Rear outboard passenger heated seating
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Smart Key System on all doors and liftgate
  • Height-adjustable foot-activated power liftgate with jam protection
  • Panoramic View Monitor with 360-degree Overhead View and Curb View
  • Qi-compatible wireless smartphone charging
  • Digital rearview mirror with HomeLink® universal transceiver
  • Panoramic glass roof with front power tilt/slide moonroof

Prices may vary by location.

Colors

The RAV4 Hybrid Limited offers four standard colors and two upgrade options. There are also three SofTex® colors to choose from for the interior. 

Exterior:

  • Blueprint
  • Magnetic Grey Metallic
  • Midnight Black Metallic
  • Silver Sky Metallic
  • Ruby Flare Pearl (+$425)
  • Wind Chill Pearl (+$425)

Interior:

  • Ash SofTex®
  • Black SofTex®
  • Nutmeg SofTex® (Only available with Midnight Black Metallic, Ruby Flare Pearl, Blueprint, and Wind Chill Pearl exterior colors)

Who This Trim Is For

The RAV4 Hybrid Limited is meant for the driver who wants it all. It’s designed for owners that want every feature possible without sacrificing efficiency. It’s also the highest-priced option, so the budget would have to be less of a concern. 


SE

The SE trim level is unique to the hybrid RAV4s. It offers a nice balance of value and features for the everyday driver. 

Pricing

The starting price of the 2023 Toyota RAV4 Hybrid SE is $33,920. Check with your local dealership to see the regional pricing, as it can vary. 

Key Features

This model comes with some unique features. Here are a few to consider. 

  • 18-in. multi-spoke black sport alloy wheels
  • Bi-LED projector low- and high-beam headlights with LED accent lights
  • Automatic High Beams and auto on/off
  • Fabric-trimmed seats with embossed polygonal-design seat inserts
  • 8-way power-adjustable front driver’s seat with lumbar support
  • 4-way adjustable front passenger seat with seatback pocket
  • All-Wheel Drive Integrated Management with Multi-Information Display monitor

Fuel Economy

With standard all-wheel drive, all of the Hybrid SE models receive the same EPA rating. These models earn 41 mpg city and 38 mpg highway.

Available Packages

You have two available packages to add to your Hybrid SE model. 

SE Grade Weather Package ($815)

  • Heated steering wheel
  • Heated front seats
  • Rain-sensing variable intermittent windshield wipers with de-icer function

SE Grade Convenience Package with options ($2,080)

  • Heated steering wheel
  • Heated front seats
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Height-adjustable power liftgate with jam protection
  • Power tilt/slide moonroof with one-touch open/close

Prices may vary by location.

Colors

Your 2023 Hybrid SE can be outfitted with four color options at no extra charge. Otherwise, there’s also a premium option. For the interior, there’s only one color choice. 

Exterior:

  • Cavalry Blue
  • Magnetic Gray Metallic
  • Midnight Black Metallic
  • Silver Sky Metallic
  • Wind Chill Pearl (+$425)

Interior:

  • Black Fabric

Who This Trim Is For

The 2023 RAV4 Hybrid SE has a nice value without compromising the features that most drivers want. It comes with everything that’s expected from an efficient and value-based model, making it perfect if you are looking to stick to a budget.


XSE

The 2023 Toyota RAV4 Hybrid XSE builds upon the features of the SE and adds even more. It’s designed to give drivers a plethora of comfort and tech features for a reasonable price. 

Pricing

The RAV4 Hybrid XSE starts at $36,885. Local MSRPs may vary, so check with your dealership to verify pricing. 

Key Features

There are some unique and upgraded features over some of the other trim levels. Here are some things the Hybrid XSE offers. 

  • 18-in. multi-spoke black sport alloy wheels
  • Two-tone exterior color
  • Vertical LED accent lights
  • Bi-LED projector low- and high-beam headlights with LED accent lights
  • Automatic High Beams and auto on/off
  • SofTex®-trimmed seats
  • 8-way power-adjustable front driver’s seat with lumbar support
  • 4-way adjustable front passenger seat with seatback pocket
  • 10.5-in. Toyota Audio Multimedia with wireless Apple CarPlay & Android Auto
  • All-Wheel Drive Integrated Management with Multi-Information Display monitor

Fuel Economy

With standard all-wheel drive, all of the Hybrid XSE models receive the same EPA rating. These models earn 41 mpg city and 38 mpg highway.

Available Packages

Choose from four available packages with the Hybrid XSE. 

XSE Grade Weather Package ($375)

  • Heated steering wheel
  • Rain-sensing variable intermittent windshield wipers with de-icer function

XSE Grade Advanced Technology Package with options – Variation 1 ($2,965)

  • Heated steering wheel
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Power front driver’s seat with two-position memory function
  • Front and Rear Parking Assist with Automatic Braking
  • Smart Key System on all doors and liftgate
  • Height-adjustable foot-activated power liftgate with jam protection
  • Panoramic View Monitor with 360-degree Overhead View and Curb View
  • Qi-compatible wireless smartphone charging
  • 12.3-in. digital Multi-Information Display
  • 11-speaker JBL® Premium Audio, including subwoofer and amplifier

XSE Grade Advanced Technology Package with options – Variation 2 ($3,165)

  • Heated steering wheel
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Power front driver’s seat with two-position memory function
  • Front and Rear Parking Assist with Automatic Braking
  • Smart Key System on all doors and liftgate
  • Height-adjustable foot-activated power liftgate with jam protection
  • Panoramic View Monitor with 360-degree Overhead View and Curb View
  • Qi-compatible wireless smartphone charging
  • 12.3-in. digital Multi-Information Display
  • 11-speaker JBL® Premium Audio, including subwoofer and amplifier
  • Digital rearview mirror with HomeLink® universal transceiver

XSE Grade Advanced Technology Package with options – Variation 3 ($3,665)

  • Heated steering wheel
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Power front driver’s seat with two-position memory function
  • Front and Rear Parking Assist with Automatic Braking
  • Smart Key System on all doors and liftgate
  • Height-adjustable foot-activated power liftgate with jam protection
  • Panoramic View Monitor with 360-degree Overhead View and Curb View
  • Qi-compatible wireless smartphone charging
  • 12.3-in. digital Multi-Information Display
  • 11-speaker JBL® Premium Audio, including subwoofer and amplifier
  • Digital rearview mirror with HomeLink® universal transceiver
  • Panoramic glass roof with front power tilt/slide moonroof

Prices may vary by location.

Colors

Three standard colors and one premium option are available with the Hybrid XSE. As far as the interior, there’s only one option. 

Exterior:

  • Cavalry Blue w/ Midnight Black Metallic Roof
  • Magnetic Gray Metallic w/ Midnight Black Metallic Roof
  • Silver Sky Metallic w/ Midnight Black Metallic Roof
  • Wind Chill Pearl w/ Midnight Black Metallic Roof (+$425)

Interior:

  • Black Mixed Media

Who This Trim Is For

The RAV4 Hybrid XSE is ideal for drivers who want more than what the SE offers but aren’t ready to pull the trigger and go all the way. It’s a nice balance of upgraded features at a reasonable cost.


Woodland Edition

The 2023 Toyota RAV4 Hybrid Woodland Edition is a newer option in the lineup. It has a low starting price but doesn’t lack any basic features. 

Pricing

The RAV4 Hybrid Woodland Edition has an MSRP of $34,025. Check with your local dealership to see what the regional prices may be, as they vary. Additionally, the production of this model was limited to 6,500 units, so it can be difficult to find. 

Key Features

The Hybrid Woodland Edition does have some unique features similar to TRD models.

  • 18-in. 6-spoke bronze-colored TRD flow-formed alloy wheels with black lug nuts
  • Rubberized floor mats
  • LED fog lights
  • TRD-tuned suspension

Fuel Economy

With standard all-wheel drive, all of the Hybrid Woodland Edition models receive the same EPA rating. These models earn 38 mpg city and 35 mpg highway. These ratings are slightly lower than the other Hybrid variants because of the added equipment. 

Available Packages

While there aren’t any available packages for this trim level, there are still some accessories you can choose from. Speak with your local dealership for more information. 

Colors

There are three exterior colors available with the Hybrid Woodland Edition. However, you only get one interior option. 

Exterior:

  • Cavalry Blue
  • Ice Cap
  • Midnight Black Metallic

Interior:

  • Black Fabric

Who This Trim Is For

It’s perfect for anyone looking for a more off-road-focused Hybrid SUV. This vehicle offers exciting additions that would be similar to TRD models. 


Prime

The 2023 Toyota RAV4 Prime has room for five people. In the rear, there’s 33.5 cubic feet available. With the back seat down, you have access to 69.8 cubic feet. This plug-in hybrid model includes a 2.5L four-cylinder engine and an electric motor to create 302 horsepower. It comes with a CVT and standard all-wheel drive. Plus, it offers 42 miles of all-electric driving range with a full charge. 


SE

The base model is the Prime SE. It’s designed to offer every benefit of having a plug-in hybrid powertrain without adding too many features that increase the price. 

Pricing

The MSRP of the 2023 Toyota RAV4 Prime SE is $43,090. Pricing varies by region, so double-check the cost with your local dealership. 

Key Features

There are some unique features standard with the Prime SE. Here are some of the notable additions. 

  • 18-in. 5-spoke black-painted and machined sport alloy wheels, including temporary spare
  • Bi-LED projector low- and high-beam headlights with LED accent lights
  • Automatic High Beams and auto on/off
  • Fabric-trimmed seats with sporty red stitching and embossed seat inserts
  • Heated front seats
  • 8-way power-adjustable front driver’s seat with lumbar support
  • 4-way adjustable front passenger seat with seatback pocket
  • Toyota Safety Sense™ 2.5+
  • Pre-Collision System with Pedestrian Detection
  • Lane Departure Alert with Steering Assist
  • Lane Tracing Assist
  • Full-Speed Range Dynamic Radar Cruise Control
  • Road Sign Assist
  • All-Wheel Drive Integrated Management with Multi-Information Display monitor

Fuel Economy

With standard all-wheel drive, all of the Prime SE models receive the same EPA rating. These models earn 40 mpg city and 33 mpg highway. It also earns a rating of 94 MPGe.

Available Packages

You can add one extra package to the Prime SE models. 

Weather & Moonroof Package ($1,665)

  • Heated leather-trimmed steering wheel
  • Rear outboard passenger heated seating
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Power tilt-slide moonroof with one-touch open/close

Prices may vary by location.

Colors

There are five standard colors with the Prime SE and one premium option. However, this model only comes with one interior option. 

Exterior:

  • Blueprint
  • Ice Cap
  • Magnetic Gray Metallic
  • Midnight Black Metallic
  • Silver Sky Metallic
  • Supersonic Red (+$425)

Interior:

  • Black Fabric

Who This Trim Is For

The RAV4 Prime SE offers the cheapest option for drivers that want a plug-in hybrid model. Even with the lower price, it offers plenty of comfort and tech features, so you never lack any essentials.


XSE

The top trim option of the plug-in hybrid lineup is the 2023 Toyota RAV4 Prime XSE. It offers all of the equipment you can find with this RAV4. 

Pricing

The starting price of the Prime XSE is $46,960. Check with your local dealership for accurate pricing, as it can vary by region. 

Key Features

The Prime XSE isn’t lacking any features. Here are just some of the features provided with this model. 

  • 19-in. 5-spoke black-painted and machined sport alloy wheels, including temporary spare
  • Bi-LED projector low- and high-beam headlights with LED accent lights
  • Automatic High Beams and auto on/off
  • Vertical LED accent lights
  • Available Height-adjustable foot-activated power liftgate with jam protection
  • SofTex®-trimmed seats with sporty red stitching and fabric seat inserts
  • Heated front seats
  • 8-way power-adjustable front driver’s seat with lumbar support and seatback pocket
  • 4-way adjustable front passenger seat with seatback pocket
  • Toyota Safety Sense™ 2.5+
  • Pre-Collision System with Pedestrian Detection
  • Lane Departure Alert with Steering Assist
  • Lane Tracing Assist
  • Full-Speed Range Dynamic Radar Cruise Control
  • Road Sign Assist
  • All-Wheel Drive Integrated Management with Multi-Information Display monitor

Fuel Economy

With standard all-wheel drive, all of the Prime XSE models receive the same EPA rating. These models earn 40 mpg city and 36 mpg highway. It also earns a rating of 94 MPGe.

Available Packages

Even though there are tons of standard features, you can also add these two packages with the Prime XSE. 

Rear Outboard Heated Seating with options ($815)

  • Heated leather-trimmed steering wheel
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • Rear outboard heated seating

Premium Package with options ($2,960)

  • Heated leather-trimmed steering wheel
  • Rain-sensing variable intermittent windshield wipers with de-icer function
  • 10-in. color Head-Up Display with speedometer, navigation, and Hybrid System Indicator
  • 6.6 kW onboard charger
  • Panoramic glass roof with front power tilt/slide moonroof
  • Panoramic View Monitor with 360-degree Overhead View and Curb View
  • Unique SofTex®-trimmed seats with sporty red accents and stitching
  • Heated and ventilated front seats
  • Heated rear outboard seats
  • 8-way power-adjustable driver’s seat with two-position memory function
  • 4-way power adjustable front passenger seat with seatback pocket
  • Digital rearview mirror with HomeLink® universal transceiver
  • Smart Key System on all doors
  • One 120V/1500W AC power outlet in the cargo area
  • Height-adjustable, foot-activated power liftgate with jam protection
  • Front and Rear Parking Assist with Automatic Braking

Prices may vary by location.

Colors

There are three standard colors available or two premium options. You also have the choice between two interior colors. 

Exterior:

  • Blueprint w/ Midnight Black Metallic Roof
  • Magnetic Gray Metallic w/ Midnight Black Metallic Roof
  • Silver Sky Metallic w/ Midnight Black Metallic Roof
  • Supersonic Red w/ Midnight Black Metallic Roof (+$425)
  • Wind Chill Pearl w/ Midnight Black Metallic Roof (+$425)

Interior:

  • Black Mixed Media (not available with Premium Package)
  • Black SofTex® (Only available with Weather Package and Premium Package)

Who This Trim Is For

The 2023 Toyota RAV4 Prime XSE is designed for the driver who wants a plug-in hybrid SUV with all the features. Nothing is missing from this trim level; Toyota has thought of it all. 


Tips for Choosing Your Trim Level

For many people, it’s important to choose the trim level based on the available budget. This makes complete sense, as you don’t want to be in an SUV you can’t afford. Therefore, determining which models are within your budget is the first place to start.

From there, it’s important to consider what’s important to you. If you live in the southern parts of the country, you may not need heated seats in your RAV4, but the northerners will love this feature. There’s no reason to pay for options that don’t matter to you.

You also want to consider the color options. Toyota has released some stunning colors for the 2023 RAV4, but they aren’t all available with each trim level. If there’s a particular color you are looking at, you want to choose a trim that offers it. The same goes for the interior color and material.

The easiest way to ensure your chosen trim level fits your needs is to visit a local dealership and take a test drive. You can compare trim levels side-by-side if you are torn between several.

Frequently Asked Questions

The RAV4 Limited is the top trim level of the gas-powered models. The Hybrid Limited is also the top choice if you want the hybrid capability. If you are looking at the plug-in hybrid lineup, the Prime XSE is the top trim. 

It depends on your budget and needs. If you have to choose something low-cost and don’t care about features, the lower trim levels will be best. However, there are some outstanding features offered on the higher trims that may be worth it to you. Use our comparison to make an informed choice. 

The RAV4 isn’t classified as a luxury SUV. However, there’s nothing missing from the lineup. Plenty of high-end materials and luxury-focused features are included, especially with the Limited trim level. If you want something on the higher end, consider looking at the Toyota Venza lineup as well. 

Related Content

Choosing a New SUV is Easier Than Expected

When you look at all of the available features, packages, and colors, it’s a lot easier to decide what works best for you. With our in-depth RAV4 trim comparison, you aren’t going to wonder which model is best for you. 

Take your time when deciding because this is a decision you will live with for many miles. You want to ensure it’s everything you dreamed about and more.

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