2023 Toyota RAV4 Colors

The Toyota RAV4 is an excellent car for commuters and adventurers alike, as it has many features that make driving easier.

In 2023, the RAV4 continues the tradition of being an excellent vehicle for people who want quality without sacrificing practicality or comfort.

You can choose from 10 unique colors to make your RAV4 stand out:

1. Blueprint
2. Cavalry Blue
3. Ice Cap
4. Lunar Rock
5. Magnetic Gray Metallic
6. Midnight Black Metallic
7. Ruby Flare Pearl
8. Silver Sky Metallic
9. Supersonic Red
10. Wind Chill Pearl

Keep reading, as we’ll show pictures and discuss these colors in detail, including their availability in various trims and models.

Don’t forget to check out the 2023 RAV4 interior colors to pair with your choice of exterior color!

Blueprint

Blueprint is a dark blue metallic paint with subtle hints of silver. It’s available in several trims, but it would look best on the top-of-the-line Limited trim. The dark shades of blue are perfect for the SUV’s rugged shape and muscular stance, while the silver accents give it quite an impressive appearance overall.

At first glance, especially in low-light conditions, you may think this color is black. Upon closer inspection, or when a ray of light hits the paint, the undertones of blue come forth. Blueprint comes alive in the sunshine and transforms into classy and elegant at night.

This is a great color for someone who wants a non-grayscale color that still flys under the radar.

Cavalry Blue

A newer blue huein Toyota’s lineup, Cavalry Blue is a rich and sophisticated color that will add style and personality to your vehicle. It’s not just any blue. The hue has a bit of gray mixed in, which makes it more versatile than most other colors. The paint is applied with a special clearcoat formulation that gives it depth and makes it shine even more.

The color pops in both bright and dark light conditions, but it’s not overwhelming. The finish is a solid, non-metallic which pairs well with this hue. It’s one of the most unique colors in the 2023 RAV4 line up.

This color is great if you’re looking for something unique and colorful. It might not be available in future RAV4 years, so it could even boost resale value.

Availability:

• Toyota RAV4 TRD Off-Road
• Toyota RAV4 Hybrid SE
• Toyota RAV4 Hybrid XSE
• Toyota RAV4 Hybrid Woodland Edition

Ice Cap

Ice Cap is a cool-white color that looks great on the Toyota RAV4. This color presents itself as an ice-white hue that makes it stand out from other cars on the road. The paint job also has a pearlescent appearance, which adds depth and shine to the car’s exterior.

This white is a classic that you can’t really go wrong with. It may not hide dirt as well as some other colors like Magnetic Gray Metallic, but frequent car washes will keep up the appearance.

If you usually opt for white cars, this is the great choice for you. It’s also great for those who want something clean and simple.

Availability:

• Toyota RAV4 LE
• Toyota RAV4 XLE
• Toyota RAV4 Adventure
• Toyota RAV4 TRD Off-Road
• Toyota RAV4 Hybrid LE
• Toyota RAV4 Hybrid XLE
• Toyota RAV4 Hybrid Woodland Edition
• Toyota RAV4 Prime SE

Lunar Rock

The RAV4 also features a “Lunar Rock” shade. This color mixes gray with a slight green tint that Toyota describes as “elegant” and “vibrant.” In the sunlight, it takes on a striking concrete hue. The color was, of course, inspired by the moon’s colors.

This color has a solid, non-metallic finish and is most often seen on the RAV4 Adventure.

This is very unique color that might not be available on the RAV4 for too much longer. People rave over this color, so it can be hard to come by. We expect well-kept lunar rock RAV4s to hold their value better than colors.

Availability:

• Toyota RAV4 XLE
• Toyota RAV4 XLE Premium
• Toyota RAV4 Adventure
• Toyota RAV4 Hybrid XLE
• Toyota RAV4 Hybrid XLE Premium

Magnetic Gray Metallic

Magnetic Gray Metallic is a medium gray with a robust metallic tint. It’s a classic color that you’ll see on a lot of RAV4s, but Toyota has done a great job perfecting the tone and depth of this paint.

The color is a good choice for those looking for an impressive appearance without going overboard. It’s less bold than other options but still gives off an attractive look. The metallic finish also gives it depth, making the color stand out even more.

This color hides dirt very well, so you’ll find that your car still looks great even if you don’t wash it frequently. Scratches don’t stand out much either and can easily be repaired with touch up paint and polishing.

Availability:

• Toyota RAV4 LE
• Toyota RAV4 XLE
• Toyota RAV4 XLE Premium
• Toyota RAV4 TRD Off-Road
• Toyota RAV4 Limited
• Toyota RAV4 Hybrid LE
• Toyota RAV4 Hybrid XLE
• Toyota RAV4 Hybrid XLE Premium
• Toyota RAV4 Hybrid SE
• Toyota RAV4 Hybrid XSE
• Toyota RAV4 Hybrid Limited
• Toyota RAV4 Prime SE
• Toyota RAV4 Prime XSE

Midnight Black Metallic

The midnight black metallic paint color is an inky dark shade with a subtle reflective quality that gives it depth and dimension. It’s one of the darkest shades you can get on the Toyota RAV4, but it’s not just another dark color. It has an almost iridescent sheen that makes it stand out.

This color is impressive, especially at night, where it gives off a classy shine that you might not expect from a RAV4. The downside of this color is that it shows dirt and scratches very easily, so you may want to protect it with a high-quality ceramic coating after you purchase it.

Availability:

• Toyota RAV4 LE
• Toyota RAV4 XLE
• Toyota RAV4 XLE Premium
• Toyota RAV4 Adventure
• Toyota RAV4 TRD Off-Road
• Toyota RAV4 Limited
• Toyota RAV4 Hybrid LE
• Toyota RAV4 Hybrid XLE
• Toyota RAV4 Hybrid SE
• Toyota RAV4 Hybrid XLE Premium
• Toyota RAV4 Hybrid Limited
• Toyota RAV4 Hybrid Woodland Edition
• Toyota RAV4 Prime SE

Ruby Flare Pearl

The ruby flare pearl color consists of a red metallic basecoat with a clearcoat that looks like a pearl finish. The result is an eye-catching hue that looks great on all RAV4s.

Sunsets in the copper-colored Arizona deserts inspired this color. It’s an excellent choice for those who want to stand out while maintaining a subtle look.

This color is offered on many different RAV4 trims, but it does not seem to be a popular option. It costs an extra $425 to add this color, so most people may not it find it worth the price.

There isn’t anything wrong with this color in particular. It’s still a solid option. Most people prefer either grayscale colors or more unique hues like Lunar Rock and Cavalry Blue.

If you like red and are okay with the extra cost, this color will be a great choice for you. If you’re not a huge fan of red, there are probably other color choices that you’ll be more happy with.

Availability:

• Toyota RAV4 LE
• Toyota RAV4 XLE
• Toyota RAV4 XLE Premium
• Toyota RAV4 Adventure
• Toyota RAV4 TRD Off-Road
• Toyota RAV4 Limited
• Toyota RAV4 Hybrid LE
• Toyota RAV4 Hybrid XLE
• Toyota RAV4 Hybrid XLE Premium
• Toyota RAV4 Hybrid Limited

Silver Sky Metallic

The silver sky metallic shade is made of silver paint with a slight, light-blue tint and has a pearlescent finish. This gives it a unique look that isn’t too over the top but doesn’t feel boring. It’s perfect for someone who wants to add subtle flair to their vehicle.

This is a classic color that you’ll see on RAV4s everywhere. It’s essentially the middleman between Wind Chill Pearl and Magnetic Gray Metallic. This color looks particulary impressive when paired with a black roof and wheels on the Hybrid models, but also looks great with a body-colored roof.

This color is great for someone seeking a classic, elegant appearance that doesn’t catch attention.

Availability:

• Toyota RAV4 LE
• Toyota RAV4 XLE
• Toyota RAV4 XLE Premium
• Toyota RAV4 Limited
• Toyota RAV4 Hybrid LE
• Toyota RAV4 Hybrid XLE
• Toyota RAV4 Hybrid XLE Premium
• Toyota RAV4 Hybrid SE
• Toyota RAV4 Hybrid XSE
• Toyota RAV4 Hybrid Limited
• Toyota RAV4 Prime SE
• Toyota RAV4 Prime XSE

Supersonic Red

Supersonic Red is a pearl red shade with a metallic finish. It’s a beautiful color that looks great on the Toyota RAV4 with its deep, rich, eye-catching look. It has some orange undertones that give it a little warmth and make it stand out from other reds.

This is a very special color and is unique to the RAV4 Prime. We’ve experienced this color in-person a handful of times and each time was really impressive. It’s a bright, vibrant color both in sunshine and low-light conditions. Although it may seem similar to Ruby Flare Pearl in photos, you’ll see what ets it apart when you see it in person.

This color costs an additional $425, but it is absolutely worth it if you like red or want something that really stands out. The RAV4 Prime is one of Toyota’s most powerful cars and this exciting red surely embodies that.

Availability:

• Toyota RAV4 Prime SE
• Toyota RAV4 Prime XSE

Wind Chill Pearl

Wind Chill Pearl is described as a “cool grayish-white.” It’s a pearlescent white shade with a semi-metallic finish. The color is relatively modern, with a touch of sophistication that’s not too bright or flashy. It’s not a color you would expect to find on a sport utility vehicle, but it’s certainly not out of place on the RAV4.

Although it seems similar to Ice Cap, it is a premium color with much more depth. It looks great in both low-light conditions and sunshine. It also costs an additional $425 to add this color.

This color is great for those who like white, but want something that stands out more than a solid white like Ice Cap.

Availability:

• Toyota RAV4 XLE Premium
• Toyota RAV4 Limited
• Toyota RAV4 Hybrid SE
• Toyota RAV4 Hybrid XLE Premium
• Toyota RAV4 Hybrid XSE
• Toyota RAV4 Hybrid Limited
• Toyota RAV4 Prime XSE

Comparing the RAV4’s Colors to Its Competitors

If you’re shopping for a RAV4, you may still be considering some similar vehicles as well. Let’s take a look at a few RAV4 competitors and the colors they are available with.

Subaru Forester

The Subaru Forester is available in eleven attractive colors. There are plenty of color options to choose from in this lineup.

Colors available:

• Autumn Green Metallic
• Brilliant Bronze Metallic
• Cascade Green Silica
• Crimson Red Pearl
• Crystal Black Silica
• Crystal White Pearl
• Geyser Blue
• Horizon Blue Pearl
• Ice Silver Metallic
• Magnetite Gray Metallic
• Sapphire Blue Pearl

(Subaru)

The Forester offers a great line up of color options. One specific advantage that it has over the RAV4 when it comes to colors are the various Green and Blue hues that are available.

The 2023 RAV4 doesn’t offer green at all (unless you count Lunar Rock) and the Forester offers an extra blue color compared to the RAV4. Brilliant Bronze Metallic is also a color that is unlike anything on the RAV4.

Otherwise, there are lots of similarities between the RAV4 and Forester when it comes to the basic colors like Magnetite Gray Metallic, Ice Silver Metallic, and Crimson Red Pearl. Even the names are very similar.

Mazda CX-5

Mazda offers eight luxurious color options for the CX-5. They don’t get too flashy with their deep, impressive hues.

Colors available:

• Deep Crystal Blue Mica
• Eternal Blue Mica
• Jet Black Mica
• Machine Gray Metallic
• Polymetal Gray Metallic
• Rhodium White Metallic
• Sonic Silver Metallic
• Soul Red Crystal Metallic

(Mazda)

Mazda has been leaning more towards the luxury segment in recent years, therefore the CX-5’s color selection is not very exciting and fun. You won’t find any special colors on the CX-5 like the RAV4’s Cavalry Blue.

Most of the colors offered on the CX-5 are comparable to ones offered on the RAV4, with the exception of Eternal Blue Mica.

Hyundai Tucson

The Hyundai Tucson has an impressive, futuristic appearance that pairs well with these eight exterior colors.

Colors available:

• Amazon Grey
• Calypso Red
• Deep Sea
• Intense Blue
• Phantom Black
• Portofino Grey
• Serenity White Pearl
• Shimmering Silver

(Hyundai)

Nearly all the colors offered on the Tuscon can be matched with similar colors on the RAV4. The only exception is Intense Blue, which looks like the RAV4’s Blueprint if it were brightened up much more.

The Tuscon does not offer any very special colors that would be comparable to Lunar Rock, Cavalry Blue, or Supersonic Red. Don’t expect to stand out of the road with a Tuscon when it comes to colors.

Kia Sportage

Kia has engineered a unique lineup of colors for the Sportage. There are eleven colors to choose from, so you’ll be sure to find something your style.

• Dawning Red
• Everlasting Silver
• Fusion Black
• Glacial White Pearl
• Gravity Grey
• Jungle Green
• Sapphire Blue
• Snow White Pearl
• Steel Gray
• Wolf Gray

(Kia)

The Sportage overlaps many similar colors with the RAV4, but they have some unique ones that are worth considering.

Jungle Green is not too similar to the RAV4’s Lunar Rock, but it gives off a similar feel. The Sportage is also unique with their Wolf Gray and Sapphire Blue colors.

Honda CR-V

The Honda CR-V is a simple yet elegant design with a variety of exterior colors available.

Colors available:

• Canyon River Blue Metallic
• Crystal Black Pearl
• Lunar Silver Metallic
• Meteorite Gray Metallic
• Platinum White Pearl
• Radiant Red Metallic
• Still Night Pearl
• Urban Grey Pearl

There are many similarities between the CR-V’s color options and the RAV4.

It’s nice that the CR-V offers an extra blue color, Still Night Pearl, which is brighter than the RAV4’s Blueprint. However they still offer Canyon River Blue Metallic, which is very similar to Blueprint.

Other than the extra blue color, the colors are comparable to the RAV4. However the CR-V lacks exciting and unique colors.

(Honda)

Nissan Rogue

Nissan has done a great job designing color options for the Rogue. They offer unique colors that are also available in various two-tone formats.

Colors available:

• Boulder Gray Pearl
• Brilliant Silver Metallic
• Caspian Blue Metallic
• Champagne Silver Metallic
• Glacier White
• Gun Metallic
• Pearl White TriCoat
• Scarlet Ember Tintcoat
• Super Black
• Sunset Drift ChromaFlair

(Nissan)

The Rouge has some fun colors in their lineup, like Sunset Drift Chromeflair which is an eye-catching orange hue. It also offers Boulder Gray Pearl, which looks like the RAV4’s Lunar Rock without a green tint.

The other colors offered on the Rouge are basic ones that are similar to those offered on the RAV4.

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Which Color Will You Choose?

After seeing all the colors and reading my descriptions, we hope you feel more confident choosing the color of your new RAV4.

Your local Toyota dealer is the best place to find out what new RAV4 color options are available. You can even build and price your RAV4 online to learn more about all the fantastic features Toyota offers. It’s helpful to see your car and the features you choose in different colors and styles.

Let us know what you’re favorite RAV4 color is in the comments below!